E-Business Course: Learn Management & Tech with IIT Kharagpur | Prof. Mamata Jenamani
Course Details
| Exam Registration | 9878 |
|---|---|
| Course Status | Ongoing |
| Course Type | Elective |
| Language | English |
| Duration | 12 weeks |
| Categories | Management Studies |
| Credit Points | 3 |
| Level | Undergraduate |
| Start Date | 19 Jan 2026 |
| End Date | 10 Apr 2026 |
| Enrollment Ends | 02 Feb 2026 |
| Exam Registration Ends | 20 Feb 2026 |
| Exam Date | 26 Apr 2026 IST |
| NCrF Level | 4.5 — 8.0 |
Mastering E-Business: A Comprehensive 12-Week Course by IIT Kharagpur
The digital revolution has fundamentally reshaped the commercial landscape. To thrive in this new era, professionals need a robust understanding of E-Business principles that blend strategic management with cutting-edge technology. IIT Kharagpur offers a definitive pathway to this knowledge through its detailed 12-week course, expertly led by Prof. Mamata Jenamani.
About the Course Instructor: Prof. Mamata Jenamani
Prof. Mamata Jenamani is a leading authority in the field of E-Business at the Department of Industrial and Systems Engineering, IIT Kharagpur. Her research focuses on two critical pillars of the digital economy:
- Web Data Analytics: Modeling user behavior for website personalization, a interest stemming from her doctoral work.
- Supply Chain Optimization: Leveraging Information and Communication Technology (ICT) for efficient supply chain management.
Her extensive contributions include developing theories and decision-support systems for e-commerce behavior, online auctions, e-procurement, and supply chains. Currently, she spearheads several projects, including an E-Business Center of Excellence sponsored by the Ministry of Human Resource Development, exploring areas like e-governance, citizen opinion mining, and RFID technology.
Course Overview: Building Digital Expertise
This undergraduate-level course is designed to provide a holistic introduction to the concepts, tools, and strategies essential for electronic business. It aims to equip students and professionals with the skills to manage and innovate in the digital world through a balanced curriculum covering both technological infrastructure and business management.
Intended Audience: Engineering students (IT, Production, Industrial) and Management students.
Industry Support: Relevant for all companies engaged in or transitioning to digital operations.
Duration: 12 Weeks
Detailed 12-Week Course Curriculum
The course is meticulously structured into four core parts, each building upon the last to create a comprehensive learning journey.
| Week | Module Title | Key Topics Covered |
|---|---|---|
| Week 1 | Introduction to E-Business | Foundational concepts and the digital transformation of business. |
| Week 2-4 | Making Functional Areas E-Business Enabled | Value chains, ERP systems, E-Procurement, E-Marketing, E-Selling, and E-Supply Chain Management. |
| Week 5-8 | Technologies for E-Business | Internet/web systems, security, payment systems, and supply chain tech (EDI, RFID, IoT, GPS, GIS, Web Services, Cloud). |
| Week 9-12 | Decision Support in E-Business | Web analytics, customer behavior modeling, auctions, and recommender systems. |
Why Enroll in This E-Business Course?
- Expert-Led Content: Learn directly from a professor actively contributing to research in web analytics and supply chain optimization.
- Industry-Relevant Curriculum: Covers in-demand topics from foundational theory to advanced tools like IoT, RFID, and data analytics.
- Balanced Approach: Uniquely integrates management strategies with the technological infrastructure needed to execute them.
- Career Advancement: Essential for aspiring managers, IT professionals, consultants, and entrepreneurs in the digital space.
Recommended Books and Resources
The course draws from authoritative texts and contemporary research, including:
- Laudon and Laudon, Management Information Systems: Managing the Digital Firm
- Menasce & Almeida, Scaling for E-Business
- Meier & Stormer, eBusiness & eCommerce – Managing the Digital Value Chain
- Additional internet resources and key research papers.
This course is more than an academic module; it's a strategic investment in your future. In a world where business is increasingly synonymous with e-business, the knowledge imparted by Prof. Jenamani and IIT Kharagpur is invaluable. Whether you aim to optimize a supply chain, analyze consumer data, or design a digital business model, this 12-week journey provides the critical framework and insights for success.
Enroll Now →