Course Details

Exam Registration1936
Course StatusOngoing
Course TypeElective
LanguageEnglish
Duration12 weeks
CategoriesManagement Studies, Operations
Credit Points3
LevelUndergraduate/Postgraduate
Start Date19 Jan 2026
End Date10 Apr 2026
Enrollment Ends02 Feb 2026
Exam Registration Ends20 Feb 2026
Exam Date25 Apr 2026 IST
NCrF Level4.5 — 8.0

Unlock Data-Driven Decision Making with Business Analytics

In today's competitive business landscape, intuition alone is no longer enough. Leaders need the power of data to guide their strategies, optimize operations, and predict future trends. The Business Analytics for Management Decision course, offered by the prestigious Indian Institute of Technology Kharagpur, is designed to equip you with precisely these skills. This comprehensive 12-week program transforms raw data into actionable insights for effective management.

Course Overview: Bridging Theory and Practice

This undergraduate/postgraduate level course provides a deep dive into the quantitative core of modern business management. It moves beyond basic reporting to focus on applied analytics for solving real-world business problems. Through a structured blend of theory, problem sets, and case studies, you will learn not just the 'how' but also the 'why' behind analytical techniques, ensuring you can translate data into decisive action.

Your Expert Instructor: Prof. Rudra P. Pradhan

The course is led by Prof. Rudra P. Pradhan, an Associate Professor at the Vinod Gupta School of Management, IIT Kharagpur. A specialist in Econometric Modeling and Financial Econometrics, Prof. Pradhan brings extensive research and teaching expertise in financial analytics and mathematical modeling directly to the classroom. Learning from an academic of his caliber ensures you gain insights grounded in rigorous methodology and practical application.

Who Should Enroll?

This course is ideally suited for:

  • Management students (BBA, MBA, PGDM) looking to strengthen their quantitative decision-making skills.
  • Aspiring business analysts and data-savvy managers.
  • Professionals seeking to understand the application of analytics in operations, finance, marketing, and strategy.

Prerequisites: A foundational understanding of Basic Statistics, Basic Mathematics, and Basic Management concepts is recommended to fully benefit from the course material.

Detailed 12-Week Course Curriculum

The course is meticulously structured to build your analytical capabilities step-by-step:

WeekModule TitleKey Focus Areas
Week 1Introduction to Business AnalyticsUnderstanding the analytics landscape and its role in business.
Week 2Exploring Data and Analytics on SpreadsheetsHands-on data manipulation and analysis using spreadsheet tools.
Week 3Descriptive AnalyticsSummarizing past data to understand what has happened.
Weeks 4-5Inferential AnalyticsDrawing conclusions and making estimates about a population based on sample data.
Weeks 6-8Predictive AnalyticsUsing statistical models and forecasting techniques to predict future outcomes.
Weeks 9-11Prescriptive AnalyticsRecommending actions by optimizing decisions based on predictive insights.
Week 12Decision AnalyticsSynthesizing all techniques for robust managerial decision-making.

Essential Learning Resources

To complement the video lectures and assignments, the course references two seminal textbooks in the field:

  • Business Analytics for Managers: Taking Business Intelligence Beyond Reporting (Wiley)
  • Business Analytics: Data Analysis and Decision Making (Cengage)

These resources provide deeper dives into concepts and serve as valuable references during and after the course.

Why Choose This Business Analytics Course?

Choosing this program offers distinct advantages:

  • IIT Kharagpur Pedigree: Learn from a top-tier institution renowned for its academic excellence.
  • Applied, Quantitative Focus: Move beyond theory to solve actual business cases and problem sets.
  • Comprehensive Skill Building: Master the full spectrum—from descriptive to prescriptive analytics.
  • Career Relevance: Acquire skills that are in high demand across industries for roles in analysis, consulting, and management.

Invest in your ability to make smarter, evidence-based decisions. Enroll in Business Analytics for Management Decision and transform data into your most powerful strategic asset.

Enroll Now →

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